ABOUT THE PLATFORM

Helping Young Talent & Small Businesses Grow Together

At In Your Roots, we believe careers should be built on strengths, not just job titles. We’re redefining career pathways by helping young people uncover their potential and connecting them with small businesses that need fresh talent. Because when talent thrives, communities flourish.

Our vision

We believe in a world where young people confidently use their natural gifts to build fulfilling careers, contribute to their communities, and strengthen the local economy.

Our mission

A Smarter, More Personal Way to Discover Careers

In Your Roots is more than a job-matching platform. We help young people in Hertfordshire, Essex & Suffolk uncover their unique talents and match them with local businesses, SMEs and start-ups that need their skills.

Unlocking potential – Our platform helps you discover your strengths and connects you to careers that match.

Careers beyond CVs – No experience? No problem. We help young people showcase real value.

Local impact – We bridge the gap between young talent and SMEs that need fresh skills.

Purpose driven careers – Find roles that align with what matters most to you.

When Young Talent Thrives, Businesses Grow

When businesses invest in young talent, communities thrive. And when young people discover meaningful careers, they grow into future leaders.

Join the movement, let’s build better careers together!

The Problem We Solve

For Young People

16-25 year olds

😔 “I don’t know what career fits me.”

Schools focus too much on qualifications, not natural abilities.

❌ “I feel lost and undervalued.”

Many young people struggle to see where they fit in the job market.

🚪 “I keep applying but never get hired.”

Many young people struggle to see where they fit in the job market.

For SME’s

Small businesses & Start-Ups

🔍 “We can’t find motivated young talent.”

The hiring process is broken, it’s expensive, time-consuming, and too focused on CVs at this level, leaving top talent unnoticed.

💰 “Recruitment costs too much for us.”

Traditional hiring processes are costly & outdated.

🚀 “We need new ways to find great people.”

SMEs lack clear pathways to mentor & grow young workers.

Be part of the change.

Join us in creating a future where strengths matter more than CVs, and where every talent has a place to grow. Together, we can build fulfilling careers, stronger businesses, and thriving communities.

Sign up now to stay updated and be among the first to try our career quiz.

The job market is changing, fast.

Traditional career advice isn’t keeping up, and young people need real pathways into work. We’ve been researching the real challenges, trends, and opportunities shaping careers today.

🔍 Want to see what we’ve uncovered?

See the research – get real career insights!